World Value — WORLD VALUE™

WHAT IS WORLD VALUE?

Companies today are measured by myriad metrics, defining many versions of ‘success’. From shareholder value, to brand value, to ESG performance, to employee satisfaction.

But what all these miss is people’s perception of whether companies are net positive or net negative for the world.

For many, this is the dimension that determines whether they are willing to buy from, work with, or invest in companies.

For over a decade, ENSO has advocated for companies to create value for people and the world broadly, and to build the business around broad value creation.  We describe this as World Value.